Maritz Global Events Blog

A Lens Into the Attracting & Announcing Phases of the Guest Journey

As we prepare for the road back to face-to-face events, we took a deep dive into each of the 8 Phases of the Guest Experience™ to provide you with some thought starters on our return to post Covid meetings.

Join Amy Kramer, Maritz Global Events' market and product innovation leader as she walks us through the first two phases — Announcing and Attracting — breaking down the principles of guest safety, security and comfort into some new strategies in this next video in the Planwell Meetwell® series.